Episode Summary

Ever wonder how some people seem to bounce back Want in on Jenna’s best offers of the year, and the thinking behind them so you can strategize your own offer suite?

It’s the most magical time of the year! Jenna has completely new offers available and never-before accessibility for working together. But it’s only for a limited time, so listen up to get all the details, plus behind-the-scenes strategy that you can apply to your own business.

In this episode, you will:

1. Get the full scoop on 5 delectable new offers I’m releasing so that you have plenty of time to think about which one or ones are right for you

2. Learn exactly how the sale works so you won’t miss out

3. Find out how to think through and strategize your own Black Friday offers

Don’t miss out on these exclusive Black Friday deals and the benefits they’ll bring to your business—press play and unlock the steps to working wiser, not harder in 2025!

Links:

Get on the waitlist for Black Friday and receive an exclusive gift with purchase you’ll love https://www.theuncommonway.com/BlackFriday 

Visit the Black Friday offers "catalog" to start choosing your favorites
https://www.theuncommonway.com/daysofdeals 

Sign up here to get on the waitlist for Power & Potency, the new mastermind for highly accomplished women entrepreneurs, and hear all new information as it's released: 

 https://www.theuncommonway.com/waitlist

Leave a voicemail for Jenna and get her personalized advice for your business: 

 https://www.theuncommonway.com/talk

Find Jenna on Instagram:  https://www.instagram.com/theuncommonway/

The Uncommon Way is led by business coach Jenna Harrison, who helps women entrepreneurs feel confident, find their ideal clients effortlessly and avoid overwork so they can manifest money and abundance in their business and life.

This podcast empowers female entrepreneurs to overcome imposter syndrome, perfectionism, and limiting beliefs through somatics, mindset, and spirituality, create 7-figure offers, and build an online coaching business with clarity and alignment.

Episode Transcription

I've got a really magical week of both deals and splurges for you starting next week for Black Friday. Plus, I'm breaking down the strategy and thinking behind the scenes in case you're running your own Black Friday promotion.

You're listening to the Uncommon Way business and life coaching podcast. The podcast that helps women entrepreneurs get clear on signature offers and strategies that sell themselves so you can lean back and stop the hustle. You will learn to maximize your mindset messaging. And strategy and step into the uncommonly successful business and life you are creating.

Here's your host, top ranked business coach and reformed over analyzer turned queen of clarity, Jenna Harrison.

Welcome, welcome back to The Uncommon Way. I have to tell you, I have been having such deja vu today. I keep remembering the time when I was studying abroad in college and then secretly I had scrimped together enough money for a reduced price flight back to the States to see my family for Christmas. It was so hard for the month or so prior not to let the cat out of the bag.

Finally, finally, oh my gosh, it took so long, but finally the day arrived when I got to walk through the door of our home and say, Surprise! And oh my gosh, my mom's tears and all the festivities that followed. It makes me tear up now just thinking about it. But, anyway, flash forward to today, and I've somehow managed to keep these really delectable new offers that I have a complete secret, even from my clients.

And they know I'm an open book and I hide nothing. So whew, I am patting myself on the back. Good job, Jenna. I'm so proud of you. And today, I can finally unveil everything to my email list. So, since everything's out in the open, I can talk about them here, too. So, in this episode, you will get the full scoop on five delectable new offers that I'm releasing, so that you have plenty of time to think about which one or ones are right for you.

I'll tell you exactly how the sale will work so you don't miss a thing, cause I have no plan to offer any of these again. So if you want them, get them. And since I know that you might be planning or considering your own Black Friday offer, I'll be sharing the thinking and strategy that went into it all so you can clarify your next moves and set yourself up for success.

Okay, we've been working on this for over a month now, and the reason is that I am in a mood to play. So it's a very light hearted energy of what could be really fun, and why not? I don't typically do a lot of Black Friday anything, but I am a manifesting generator after all, so I need to keep things really fun.

I need to keep things fresh for myself. Now, I don't recommend it as a long term strategy for you that you kind of get an idea and then you just run with it necessarily. But for short little bursts, hell yes, yes, your business, your rules. At the same time, I've been thinking about you and what you would really want and need because of course we need to find that want match with our ideal people.

It's interesting because I shared what I was doing with a coach and she advised against it. She said, Black Friday is really all about the sale, like how highly can you discount your existing products, but she has a very different audience than I do. So when I felt into the energy of my people, Black Friday isn't really about how cheaply can I get something that maybe I don't even care about that much.

Instead, it's about the excitement. itself and the splurge and the fun of it all. It's the kickoff to the holiday season after all, and that's when we relax the rules and take it a bit easier on ourselves and just enjoy the magic of the season. But it's also when we kind of start evaluating and thinking about how we're going to reinvent ourselves in 2025.

What is next for us? So it's just, it's the right time. It's, it's so fun. And that is how the five days of deals were born. So throughout the whole week, we're going to be releasing a deal a day. Now I know I love to know in advance what the possibilities are because that's half the fun, right? It's like circling toys in the catalog when you're a kid.

So we're doing the same thing with this quote unquote catalog release that I was doing for my email list. The way the sale will work is starting Monday, November 25th, you'll get an email with the day's deal. And if you want it, you need to purchase it that day. At midnight Eastern, the offer goes away and the next one goes hot for a total of five days, five offers.

If you see one or two that you like, then you need to mark your calendar, so you make sure not to forget, and keep in mind that some of them have limited availability, like limited to three spots or something. So the earlier you purchase in the morning, the better chance you have of snagging that deal.

Now, there is a great gift with purchase available if you sign up for the Black Friday waitlist now. It's at theuncommonway. com Black Friday, all one word, and we'll link to it in the show notes, but you've got to sign up. Don't tell me later that you meant to sign up and didn't get a chance to sign up.

Cause for the first time I'm peeling back the curtain on exactly how I've been able to create consistent multiple six figure years in my business without ads, without posting on social media, without hustling after clients, it has allowed me to create my 30 hour work week, move overseas. And help my husband retire early.

I'm calling it SEO Magic. Again, you must be on the wait list and make a purchase to be part of this. Okay? Ready to find out which of these deals has your name on it. Hot off the presses. Here are the deals. On Monday, November 25th, I am releasing the Aligned Action Blueprint. So this is for entrepreneurs that are feeling overwhelmed by too many options and ideas, and they want clarity and a decision about their path forward.

Plus, they want to know how to actually create those results this time. I can't tell you how many women I speak with who've been spinning in circles, holding back, and knowing that they are getting in their way, but they also don't want to waste time on the wrong things so they feel caught. Around here, of course, we want bold, decisive, but aligned goals.

And I'm teaching you how to create those and how to figure out what those are, but we also know it's not just about setting goals. I mean, how many resolutions and intentions fall by the wayside and mastering that, that final piece, that is the path to success. It's really not the people who set the most goals, who are the most successful.

It's the people who set strategic goals and actually accomplish them. We have a completely uncommon way around here of setting goals instead of the hard, masculine, smart goals that maybe work okay if you have some extrinsic motivator, like, you know, a class that you need to pass, but in terms of sustainability.

In terms of something you can bring into all areas of your life and be successful with, they tend to fall flat. Our approach is very holistic and it gives you so many paths to success that the success rates skyrocket. So we'll help you whittle down all of your brilliant ideas into the goals or the lines of effort that you want to focus on.

I'm sharing my best strategies for cutting through the noise as a woman with ADHD who struggled with clarity questions for over two decades and who has subsequently worked with hundreds of women who experienced similar issues. This is a passion topic of mine because I can't help thinking about how much productivity Greatness and power, really, is lost when so many women are caught in this trap.

My heart aches over it, really, especially nowadays. We need women in their power more than ever, making moves, changing things more than ever. Can you imagine a world where women were super clear headed? Focused, head down on exactly what they're accomplishing next, slaying their goals, if you'll allow some bro language to slip in here.

But seriously, not just killing it, but really walking through the world as confident women who are decisive and calm and focused. The world needs that now more than ever, because these kind of women. They're dangerous. You know, they change the world. So this deal is yours for 50 percent off one day only normally 97, but now 47.

So it's pretty much a no brainer. Okay. Let's talk about day two. That was just day one for day two. Okay. Decisive action. Yes. Total game changer, but in business you have to be able to tell people why you and why your offer. All the marketing in the world doesn't make up for a lack of clarity, which is why we're offering the Irresistible Sales Conversations Through Effortless Aligned Seeding mini course.

That's a mouthful, but it's a total game changer. Because I hear all around me how entrepreneurs at all different levels of business, I hear them saying sales are down, so I really need to ramp up X. Right? Maybe it's, I really need to, I've been ramping up social media. You know, the algorithm's getting a lot more demanding.

I need to be on there five days a week, plus stories, plus go live, plus, plus, plus, plus. I need more outreach. I need to be doing more. But can you see how we get sucked into overworking so easily? But if the things you say aren't landing, Why are you going to do more of it? The opposite. You need to take a beat, reassess and say, okay, what's missing here?

What's going on? So this offer is for women who know that how they say what they say to their people is something that can always be upleveled and that every once in a while. You need to change out the throw pillows and freshen things up. It's also for those who maybe have spent time learning copy tricks, but you've never really dived deep into messaging into what really moves people through their buyer's journey and how to feel safe buying this offer that you of course know is going to be a game changer for them.

Or, you do have a pretty good handle on your messaging, but you don't know how to deliver it without sounding like you're trying to prove yourself and convince them of something, or feeling like you're tricking people, or clamming up and forgetting how to get the words out. The words that you worked on so well in your office, right?

But then when you're out and someone's there and asking, what do you do? You're just like, bleh. What makes this mini course special is that it teaches you the most important elements that you need to incorporate in your messaging, the key essential things. If you miss these, you are leaving money on the table because you're not painting as clear a picture for your people.

You're just not helping their brain feel the safety that any buyer needs to feel. In order to say yes. And with this offer here, there's a simple plug and play method for incorporating all of these elements into your sales conversation. And once you've learned to do that, I can show you how to casually drop them into normal conversations you're having with anyone.

Because that person might end up being the ambassador for your brand when they're talking to their friend, or they themselves might become a client, but that kind of spontaneous or viral client creation simply doesn't happen without it. Great messaging or a really great unique offer. You want to see whiplash when you're talking to people.

When they're like, wait, huh? That is such a good point. Oh yes, that's so true. Or that's so me. Okay, how can we work together? When can I start? Now for this offer, you also get a significant discount. But I was trying to think about what would really be the most helpful for implementing what I'm teaching you.

And I realized that a bonus would be fantastic because I could audit your work. We all need objective eyes on our work because we're just so in it, especially when those eyes have created close to a million dollars in income and helped others create millions of dollars in income. So if this sounds like a great opportunity at only two 97.

down from 4. 97. Mark your calendar for Tuesday. Now, I promised to share my thinking behind the offers too. And both of the ones that I just talked about came from me asking myself, what is the sweet spot where something is very easy for me to deliver and the highest CastingWords For someone who hasn't experienced my work yet, because of course, my clarity accelerator clients get my help with these things and more on the daily.

And you can see them talking about what these specific things have been able to do for them and their businesses on the sales page that we're setting up for these offers. So, as I thought about it, these were the two clear winners. Since they're part of the Clarity Accelerator curriculum anyway, they just needed some touch ups to make them applicable for someone that hasn't begun that connect the dots process that I teach.

For aligned businesses, right? I wanted this to be wildly helpful for anyone and everyone. Anyone can use this. So now let me ask you, what are the simplest things for you to deliver that would be of highest impact to your audience? If you can pull something out of a preexisting offer, that's great because then it's already tested and you know, your people will get great results.

But for a promotion like this, you want light? And ease, because otherwise you probably won't really want to sell a lot of it if you're like me. Now, if it's something you've been wanting to create anyway, and now here's the perfect moment to really birth the thing and have people, you know, to know people are waiting for it, then great, but be careful of over stuffing your bra.

That is when you have some scarcity thinking telling you that people won't pay X price unless you add more, more, more. Like those cheesy old commercials, right? But wait, you also get the meat cleaver. No, that's not what we're talking about. We want simple, clear, high impact, high value. People don't want to watch 30 trainings when they buy a Black Friday offer.

The holidays are coming up. They're busy. They want to set themselves up for success in 2025, but with something they can just implement easily and have time to enjoy, then they're, you know, with their family or they're going on vacation, whatever they're doing, right? As it should be. Hey, if you want true clarity about your secret sauce, your people, your best way of doing business, and how you talk about your offer, then I invite you to join us in the Clarity Accelerator.

I'll teach you to connect all the dots, the dots that have always been there for you so that you can show up like you were born for exactly this. Come join us and supercharge every other tool or tactic you'll ever learn from Facebook ads to manifestation. Just go to the uncommon way. com slash schedule and set up a time to talk.

I can't wait to be your coach. Okay, let's move on to the third offer. These next three are slightly different than the first two. Dropping Wednesday, the 27th, it occurred to me that there are people who would really like a taste of working with me, Jenna. And so I've created a coaching bundle where you not only get the Aligned Action Blueprint and the Irresistible Sales mini course, but you get personalized coaching from me for a full two weeks.

And you get all of this at a price much lower than if you bought them all separately. To the tune of 78 percent off full price. Y'all the total price is 795. This is for sure. The most cost effective way to work with me privately that maybe has ever been. Well, yeah, maybe has ever been think about it. But since there's only one of me, of course, I am limiting this offer to four people.

This is for entrepreneurs wanting in depth help. and highest level implementation. So maybe you wanted to purchase the first two offers, but you want my help to really dial in all the benefits and ring out all the potential of those offers. So you'll get my eyes on your work and are being able to talk it through together, to actually get it done and get it done really well.

I'll be able to draw things out of you in terms of messaging and goals that you probably never even considered for yourself. But this is also for you if you're like, I feel confident that I can implement both those offers, but I want two weeks to strategize with Jenna to add a nice end of year sales boost to my business or troubleshoot the number one obstacle I'm having in business now, or map out my strategy for 2025.

We can accomplish a lot in two weeks of intensive focus, and the great news is that you can use this in December or January, whatever suits you best. I'll be on vacation from the 20th through the 6th, but other than that, it is very customizable. That's how I want the one to one relationship with me to feel.

Like it's all about you. It's very bespoke. Me and my team really are here to set you up for maximum success. Because yes, we're all smart and capable of implementing, right? We don't need hand holding. Who doesn't want it? Who wants to spend months or years learning the hard way? You know how I feel about time being our most important resource.

This is why I always have a coach to show me what I can't possibly know in advance because I just haven't tread that path yet or even considered that possibility. So often, it's not about what you know, it's about how you implement it into your business. And for that, coaches are next level help. So you and I will be talking on WhatsApp each day to make sure you can fully leverage everything we're talking about into your most successful year yet.

I have so many things in my business that just continue to grow. Continue to make me money, continue to make me money, and I can trace them back very directly to some interaction I had with some coach. It is the difference between listening to a podcast or course that's directed for. Everybody versus having the author create something individual for you.

One of my clients even described the WhatsApp experience with me as having little mini bite sized podcasts created just for her and said that if I stopped doing individual coaching at any time, that real time feedback in between calls is what she would really miss the most. Again, I'm only opening up four slots for this.

So set your alarm early or late. If you want to stay up until midnight Eastern, this deal goes live at 1201 AM Eastern on Wednesday, November 27th. Now going back to the thinking behind these offers, if you're wondering about pricing and bonuses for offers, you can of course discount, but you don't have to.

You'll see that my day four offer and day five, they're not discounted, but they have other desirable characteristics. It's something. Well, day four, especially it's something brand new that people have actually been asking about. So I know there's demand and it's also in limited supply, but you can also offer a bonus rather than discounting your price, which is what I'm doing for my fifth offer.

Here are some of the questions you want to consider. Who's the offer for? Is it for somebody new who doesn't know you that well? Or somebody who's already used to getting high value from you? What is the potential lifetime value of the client who has this opportunity to establish more trust with you, really see what you're about, and potentially come on as a client or be a great testimonial who tells their friend about you?

Or maybe they were going to buy from you anyway, but by having this early touch point into your method and your way of thinking, they come on sooner or as a much better client prepared to get even better results. And is it an information product or is it you, your magic, your special sauce, you as a limited resource?

All of these answers will influence your pricing decision. Okay, on day four, the day four offer is something I am really excited about. I think it's the one I've been most excited to talk about. Actually, it's something I've dreamed about doing ever since I had the idea of moving to the Mediterranean. I didn't know where exactly I'd be, but I knew the energetic imprint of the person who would be visiting me, and I knew the clothes I'd be wearing.

Isn't it funny how our brains work? But this is where I'll be opening my little island home to you for a full day VIP intensive. In essence, you get to ride off your 2025 vacation to Mallorca with 20. 24, or euros, or whatever currency. And while you're here, I'll be treating you to some luxurious experiences like lunch at this gorgeous hotel I love.

It's overlooking the water, surrounded by olive and pine groves. It is, it's like another world. Or, maybe I'll send you to the spa the day before in ancient Roman baths. I mean, we'll see, depending on your interests. This is very, very customized to each person that will sign up. Plus, we'll spend a full day on your business and we'll create our plan in the month leading up to it, right?

Is your highest leverage opportunity a rapid reinvention? Is it to really understand and feel a calmer, slower way of being? Or is it you and me hashing out your new webinar funnel? Let's not put a box around it now. This offer is meant for those who are saying yes to themselves with a high level of trust in their intuitive hit about how life changing an experience like this can be.

And my intuitive gifts are always in hands when I'm physically near someone. So leave the possibility open that you don't even know fully what this trip to Mallorca will actually end up being about for you. Maybe you've been thinking about becoming an expat too, and once a local shows you around, you see that this, or something like it, is the place for you.

Who knows? Often, it's not about the plans we make. It's about the rooms we put ourselves into and the opportunities that we open ourselves to. All you need to decide is that on the other side of this time together, you are different in some way. And what will the ripple effect of that be in your life and business throughout the years?

So, if you've got a little voice inside saying yes, then mark your calendar for Thursday the 28th, otherwise known as Thanksgiving Day in the U. S., because there are only three spots available. This is 4, 000. Alright, we have arrived at Day 5, the actual Black Friday day, and the jewel of the crown in this suite of offers.

It is my flagship mastermind, but with an eye popping bonus that I have never offered before. This is for those of you who know you want to join. You're already convinced it is the best out there. The place for really comprehensive, you know, comprehensive one stop business coaching, but you've just been waiting for that right moment.

Maybe you have been finishing up another program. Maybe you've been waiting for some kind of sign in some way to say yes to what you deep down know is next for you. You probably recognize that drive you have to keep pushing to work harder, to learn all the sales, conversion techniques and Instagram content strategies and everything else that people are saying you must do.

But now you've realized that it is not sustainable. You want a better way, and you're figuring out that alignment really is the assignment. That there is an easier path to seven figures and beyond that isn't going to burn you out, and you're not going to despise. You are daring to say that you can have it all.

So for that, I applaud you, right? Very few of us are brave enough to say, I believe I can have the ideal clients. I love, I believe I can be recognized for my zone of genius, that I can be having clients that get great results, that I can have rising business revenue without working all of these hours or always stressing about how the business is going.

You know, there's a way to work wiser, not harder. You just aren't sure how to do it. Luckily, you don't have to look far for a solution. It is right here for you. The Connect the Dots method that I teach is a proven process for drawing out those key insights that help you really realign your business and magnify your impact And the desirability that people feel for your offers.

You'll create those signature offers that do the heavy lifting for you. You'll really understand and come to believe in your differentiator or secret sauce. You'll really get to know who your best fit clients are and really uplevel your thinking. About who you deserve to work with, not just in terms of price, but just in the quality of the type of person that ease and the joy of working with them, you'll learn exactly how to speak to them all while reinventing yourself.

In the process, because these kinds of declarations, they don't happen from the same headspace as the old you, the old you, who is driven by fears and driven by worries. It takes a bold, fresh way of thinking and being. And every day that you delay Thank you. on your journey to become her, to become that woman, because she is definitely there.

It's only a question of when and aligning your business practices to what is meant for you. Every day, more and more and more women and men are stepping into this new way of thinking, this new way of being, and you are right there on the cusp. But the delay is costing you, right? You know it costs you. It costs you in health, in relationships.

In your energy levels, in the way you think about yourself and your bank account. And you've come to understand that doing more isn't the answer. If you've been listening to this podcast, you know, there is overwhelming scientific evidence for that truth. So imagine that 2024 is the last year that you operate like this.

In 2025, you reinvent yourself and. your business. You join me and the other amazing women in the Clarity Accelerator. If you join on Black Friday, in addition to the normal benefits and bonuses of the program, like a personal meeting with one of the best copywriters around, you'll also get supported and get to be part of this community for an entire extra month.

I'm just going to pause. For a second. And did you hear that? I just want to make sure, because I have never offered anything like this before. It's what a 1, 600 value, I think, at least. What exactly could you do with an extra month? A full month of coaching from me and the input and support of a small group of values oriented, high achieving women, right, to put yourself in a room like that.

But you know the drill. It only happens if you purchase on Black Friday. So, you've got about a week to think through all of these, re listen to the episode if you like, and then get ready to do some fun shopping that does not just sit in your closet, but dramatically up levels your business and reduces your tax liability.

I am really excited to see who's going to sign up for what. And as always, very excited to talk to you here again next week. If you have any questions, go ahead and write us, support at theuncommonway. com. Don't forget to sign up for the Black Friday wait list. And I will see you in your inbox next week.

Thanks for joining us here at The Uncommon Way. If you want more tips and resources for developing clarity in your business and life, including the clarity first strategy for growing and scaling your business, visit the uncommon way.com. See you next time.